How Chalkline's Freeplay Platform Works - Chalkline

Chalkline Is a Sports Betting Starter Kit for Patrons and Staff

Chalkline's freeplay games provide the simplest way to attract, engage and monetize new customers using your existing marketing channels.

While your customers enjoy their bettor education experiences, our BettorBI analytics platform creates rich customer profiles, allowing you to maximize ROI through personalization and localization.

Trusted by leading operators and media like TwinSpires, SuperBook, NESN and Covers, our team will help you go live in days, not weeks.

Want to learn more? Set up an intro call with our CEO, Daniel Kustelski!

Grow your customer base in three easy steps

ACQUIRE

Attract, engage and delight new audiences with freeplay games.

CONVERT

Turn players into customers with personalized, state-level offers.

ANALYZE

Automagically build rich customer profiles and predictive models to improve ROI.

What You Get With Chalkline

Strategic Customer Acquisition & Retention Gameplan

A Team With Decades Of Sports Betting & Marketing Experience

Unlimited Freeplay Games: White Label And For Any Sport

chalkline sports betting marketing analytics

Real-Time, User-Level Analytics

Email And SMS Marketing

Intelligent CRM

Our Customer Success Stories

Powering a freeplay contest with a $1 million cash prize for TwinSpires, the official betting partner of the Kentucky Derby.

Read TwinSpires Case Study

Engaging a national fanbase of passionate supporters by leveraging best-in-class sports betting content.

Read NESN Case Study

Building a free-to-play sports betting platform and live odds comparison tool for a high-profile media company.

Read theCHIVE Case Study

The team’s knowledge and experience in sports betting marketing really drives results.

Sports Betting Acquisition Manager

TwinSpires

AWESOME experience working with the Chalkline team; you all exemplify what it means to be a partner.

Head of Product

Barstool Sports

Chalkline's Proven Process

We're equal parts platform and process. We do all of the heavy lifting, from setup to strategy to success.

Get up and running by next week's games

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